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Friday, 07 October 2016 00:00
Should rebuild your website?
Website is businesses’ face on the Internet. Moreover, websites also play an important role in digital marketing which can help businesses to attract more clients and increase revenue accordingly.
However, as you may know, technologies change day by day. Therefore, keeping websites updated seems hard to most managers. Or they just think their websites are the best, and find it unnecessary to look after and make their websites more interactive.
This is a very wrong thinking!
ExportHelp would like to introduce you four criteria to check whether your website needs upgrading/ rebuilding or not.
If your website has any of the four, you may consider rebuilding it.
Here are 4 criteria:
Your design is outdated and the user experience is no good.
Your website is not mobile friendly. - Responsive
Your website is not SEO friendly or content marketing strategy in place.
You don’t have a content management system or CMS.
Let’s unpack each of these to see what they mean…
Your design is outdated and the user experience is no good.
1.1 Design
Website design trends can come and go. For example, a few years ago textures were all the rage – lots of deep earthy colors with torn edges, wrinkled paper, etc.
These days websites are much flatter with a minimalist design. This is partially due to the massive increase in mobile audience. Flat designs function much better on mobile devices.
Do some objective research to see how your design stacks up to your competition. How do you look? How do they look? What are the first impressions?
Think of it like office decor. You know when you’ve entered an office that hasn’t changed since the 80s. And you know when you’ve walked into a modern space.
Think of the impression each of those gives. First impressions count!
1.2 User Experience
Do you think your website is user-friendly? Are you sure? Remember, you are not your target audience! Try asking some of your clients what they think about your website. Send them a link and maybe questions like…
1. How often do you visit our website?
2. Is it easy to find what you need?
3. What could make it easier?
4. Would you recommend our website to others? If so, why? If not, why not?
Tell them to be brutally honest. And then get ready for their answers. You’ll be surprised at how much different your site looks to them.
Your Website Is Not Mobile Friendly
This is bad, bad, bad. Mobile users will be frustrated with your site. And Google will penalize you in the mobile listings, it’s that important.
Google has even developed a mobile friendliness test. This will at least give you a preliminary overview of any potential mobile hiccups.
But, it’s more than just phones. Your website should perform well on all devices…
Androids and iPhones Desktops and laptops Tablets of various sizes
Your client’s first impression of you could happen on any of these. How do you look?
You need to implement responsive design. Responsive design ensures that your website looks and performs effectively on all the devices mentioned above.
Your website is not SEO friendly
SEO is the practice of optimizing your website for maximum search engine visibility. This means you’ve optimized things like content, page titles, tags, and other areas of code. So, when the search engines “crawl” your website, they determine if it has value for specific words and phrases.
But optimization without a content strategy is a losing battle. Search engines are looking for a contextual value. They will only list websites they deem to be of value to the user.
A valuable website is a fast loading site that works well on multiple devices AND contains useful content (words, video, etc) that users will love, refer, share, and return to.
No Content Management System or CMS
This should have been at the top of the list. If you can’t update your website content in-house, you’re fighting a losing battle.
A CMS allows you to update your website’s content without any advanced coding knowledge. Without a CMS you are at the mercy of your marketing firm or web design firm to make updates for you.
With a CMS you can update offers, articles, press releases, videos, and so much more.
Your website might as well be a brochure on the ground getting stepped on.
If you would like to build SEO friendly websites with world class standards and most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice.
Besides, you may refer to our other services: website management and development, SEO-Google Adwords consulting, CRM Application to Business, Google Apps, Email marketing-Newsletter campaign, Domain and Hosting Registration.
We are truly your website master!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan District, Ho Chi Minh City
Singapore office: 316 Tanglin Road, Block 316, Singapore 247978
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
Basic Knowledge
Friday, 30 September 2016 00:00
What is a SEO friendly website
Many times you have heard the term “SEO friendly” or “SEO friendly website”, but what do these terms really mean and why do your business need one? How can a SEO friendly website help your business increase competitiveness in the Internet Era?
This article is suitable with SEO beginners because we try to avoid technical terms or advanced SEO terminologies.
What does it mean by a Search Engine or SEO Friendly Website?
A SEO friendly website has those configurations and features so it’s easy for search engines to crawl (read) and understand what the particular website is all about. The most important characteristics of a SEO friendly website are:
#1 – Unique titles and Descriptions for all pages
Each page of the website (including the home page) has a unique title and description. The titles are between 60-65 characters and the descriptions are about 150 characters. Titles and descriptions describe accurately what the page is about without being keyword stuffed. Example of a good title and description:
#2 – Well formatted URLs – URLS
Permanent links (that’s the url of a webpage) are descriptive, all lower case and separated by dashes. Example of a well formatted URL:
#3- Fast loading web pages
Neither people nor search engines want websites that are slow to load. On the contrary fast loading websites are SEO friendly (meaning they have an advantage in ranking algorithms over websites that are slower) and generate more user interactions (sales, newsletter signups, contact forms submissions etc).
#4 – It has unique content
Content on the website is not found anywhere else on the web, all pages have unique and useful content. This means a website cannot be SEO friendly if it has content copied from other web sites.
#5 – Includes images that are optimized for search engines
Search engines prefer text that’s the truth, but you also need to have images to your pages because people like it, it makes your content more interesting, easier to read, sharable etc. When you do so, make sure that the images are optimized for size (tools like smushit can help you reduce image file size without losing quality) and also that you set a meaningful image filename and ALT text.
#6 – Pages have a meaningful structure
A web page usually has the following elements:
• Header• Breadcrumb menu
• Page Title (that’s the H1 tag – there is only one per page)
• Well formatted text – text is separated into a number of short paragraphs with subheadings
• Author information
• Footer
There are of course many other characteristics that make a website SEO Friendly, but the above 6 elements are currently among the most important.
Why does your business need a SEO friendly website?
Something that most CEOs, small business owners or new webmasters don’t easily understand is why you need a SEO friendly website and why make the effort to make their website friendlier to search engines. Well, the reasons are a lot but those you need to know are:
#1 – It will get you more organic traffic (that is traffic from search engines)
As expected, a SEO friendly website will get you more traffic from search engines as it is likely to run higher in the SERPS (search engine results pages). If you take into account that the majority of people who use the search box tend to select one of the first 5 results, you can understand the importance of SEO.
#2 – It will make your website user friendly
SEO is not only for search engines but good SEO is for users as well. Applying the principles of SEO to your website, will make it easier to use and this will enhance the user experience.
#3 – It gives you brand credibility
Users are more likely to trust websites (businesses) that are found in the first pages of Google, Bing or Yahoo. This is good for both brand awareness and brand credibility.
#4 – It is cost effective
A SEO website will drive targeted traffic 24×7 without needed to spend money on PPC or other forms of online advertising. While there is a cost to reach that point, the long term benefits are bigger.
#5 – It helps you understand what your most important customers want
SEO drives quality traffic and by analysing the behaviour of those users (how they enter your website, what they click, how they leave, what they like etc) is a great way to understand what your customers want and adjust your website or products to match their needs.
#6 – SEO is even more important on mobile
A website that is mobile friendly and has good rankings on mobile search can get more customers and traffic that websites that are not mobile SEO friendly. More and more users are using their mobiles to search for information or products while on the go it is important to be on top of the search results otherwise you are losing customers to competition, especially those searching for local products or services.
Conclusion
It’s not enough these days to design a beautiful, functional website. If you truly would like to reap the benefits of having an online presence, then SEO-friendly website design is a necessity. Search Engine Optimization is a method of improving the visibility of a website in search engines through organic search results, and is now a viable online marketing tool for a lot of businesses.
If you would like to build SEO friendly websites with world class standards and most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice.
Besides, you may refer to our other services: website management and development, SEO-Google Adwords consulting, CRM Application to Business, Google Apps, Email marketing-Newsletter campaign, Domain and Hosting Registration.
We are truly your website master!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan District, Ho Chi Minh City
Singapore office: 316 Tanglin Road, Block 316, Singapore
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
SEO
Tuesday, 02 August 2016 00:00
Change your website's look by the breakthrough Responsive Web Design technology!
Responsive Web Design (RWD) has become one of the hottest trends in 2013 and popular used by professional website designers around the world. People nowadays seem to talk more about Search Engine Optimization (SEO) friendly website and the increase of web search via mobile devices and tablets rather than via desktops. RWD technology will strongly help your website to improve SEO. ExportHelp via this article, would like to bring Clients 7 main reasons for enhancing Responsive Web Design for your websites.
So, what is Responsive Webs Design (RWD)?
In a simple way of thinking, RWD means that the site adapts to whatever size screen it's being displayed on, no more partial-content mobile versions of sites. In addition, the website will be displayed in readable way; users do not need to zoom in, zoom out, turn left, and turn right to catch the whole content. It focuses on multi-platform usability that has also seen the design approach favorable for SEO.
Why we need to enhance Responsive Web Design for our websites?
1. Google will definitely prefer websites with Responsive technology!
Google has suggested Responsive Design when optimizing a website for smartphones. For that reason, people working in SEO are ready to follow this design approach. Google
2. One website, one URL for all devices access
Before Fully Responsive technology turns up, maintaining optimal user experience meant additional website versions were necessary for the content to translate well on mobile devices and tablets.
Creating a mobile version for an optimized website requires starting a SEO strategy from the beginning. The reason is mobile web version have different URL and HTML code. Therefore, Google will treat their page authority separately.
All the authority collected from the original website pages, will not be carried over to the mobile version. This is a disadvantage when considering backlinks and social shares – two important tools in SEO strategy. From now on, no matter what device a website is displayed on, Responsive Design automatically adjusts a page in a way that webmasters can retain their content on the same URL.
Consequently, no separate optimization campaigns are needed to optimize for different devices. You can save a large part of time and money!
3. Responsive helps combat high bounce rate and then…we have happy users!
Websites not translating well on different devices is one of the main reasons for users to leave. If a user leaves a website right after arriving, Google may take it as an indication that the content presented in that website is not the most relevant. The aim for Google is to guarantee that its visitors reach the answer of their search query on the first SERP, so a high bounce rate on a website, will ultimately lower its rankings on search engines.
A mobile website can have differing content from its original version, whether it be summarized or excluded altogether. In addition, discrepancy in pixel sizing along with high mobile data costs can make loading time, navigation and viewing problematic, which will also make users leave to find a website that is easier to navigate on their device.
Fully Responsive Design can solve these problems by presenting content in a functional way without compromising what device you choose to display on. The content will become easy to view which ultimately keep users on your page.
4. A considerable part of Google searches come from mobile devices
The increasing amount of people searching on Google via mobile is a real trend that people working in SEO need to take into account when planning an optimization strategy if they desire to stay ahead.
Thanks to RWD and SEO, users that have positive experience on an optimized mobile website are prone to convert from the potential to the real customers.
5. Reduces link building
As everything links back to just one URL, both mobile and desktop versions have the same link profile when set in Responsive Design. For SEO purposes, this approach is an advantage against competitors which choosing a separate mobile website and have to create their domain authority from scratch.
6. Avoids duplicate content
Having a separate mobile website may bring a repercussion for SEO when both sites present identical content. Because duplicate content considered as a dishonest SEO trick to improve search result and generate traffic for the website, updated Google’s Panda illustrated the search engine seriously tackling the problem of duplicate and poor content.
Thus, it deals a death-blow to many websites by significantly dropping their ranks or even completely kicking them out of search results. As a result, understand why duplicate content today might be a serious matter of concern for SEO.
7. Bring the best user experience ever!
Regardless what option presents you choose to deliver content to users, responsive or a separate website, modern businesses can pay no attention to optimize their website for mobile devices.
If you want to stay ahead of the competition, remember to notice mobile user experience when creating an SEO strategy.
In conclusion, Responsive Web Design can be an effective user experience strategy to attract traffic and get clicks on multiple devices to your websites. The Internet was born for easy information sharing, finding and connecting. Things become easier to search; websites become more flexible, informative and beautiful are not just the regulations Google forces us to do but the insight of Internet users over the world. Once businesses found the customers insight and serve them right, they found their success.
You can check your website's responsive ability by zoom in the screen in PC, laptop or even in mobile devices. If your website is not responsive and well display in all device versions, please do not hesitate to contact ExportHelp for SEO friendly and responsive website design service. We will design a professional and good-looking website which is suitable for your business line.
Moreover, ExportHelp provides other various quality services: Website management, Email Marketing - Email newsletter, SEO - Google Adwords, etc in case Client would like to improve the efficiency and effectiveness of website. We promise the best advice, professional website design & management service to help Client achieve business goals!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan District, Ho Chi Minh CitySingapore office:316 Tanglin Road, Block 316, Singapore
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
Basic Knowledge
Wednesday, 06 July 2016 00:00
Furniture store
OVERVIEW
Since 2010, the Internet users in the world has been incresing dramatically. Foreseeing the potential growth of the Internet, many businesses in various industries, including small shops or stores do not hesitate to start an online business. Understand that need, ExportHelp is glad to introduce a SEO friendly and responsive website template for furniture/interior shops and stores.
It is a responsive Joomla template suitable for interior design shop, online furniture store and creative architecture studio. It is a mordern solution for building online e-commerce shop.
DETAILED DESCRIPTION
I. Fully responsive Joomla 3 templateJA Elicyon is a fully responsive Joom 3 template with Bootstrap 3 for interior design shops.
II. Flexible menus: MegaMenu & Off-canvas menu
The menu system of JA Elicyon is the combination of Megamenu for desktop and off-canvas menu on mobile browsers.
III. Support JA Advanced Custom Module
With JA ACM, you can customize your Testimonials, CTA, Gallery, Slideshow, Pricing Table, and Features Intro, with thousands of variations.
IV. Supports VirtueMart - free Joomla e-commerce solution
Elicyon is an e-Commerce template support Joomla shopping carts VirtueMart.
V. Support Acymailing - Joomla mail marketing extension
Acymailing helps JA Elicyon do mail marketing with its features: subscription, opt-in, statistics, mail sending.
VI. RTL language layout
JA Elicyon is a RTL-friendly Joomla template.
VII. 5 theme colors
There are 5 theme colors to choose: Default Black, Blue, Dark Blue, Cyan, and Dark Cyan.
ADDITIONAL EXTENSIONS
You may refer to these additional extensions in order to upgrade your website and equip it with the most updated tools and technologies
If you would like to build SEO friendly websites with world class standards and most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice.
Besides, you may refer to our other services: website management and development, SEO-Google Adwords consulting, CRM Application to Business, Google Apps, Email marketing-Newsletter campaign, Domain and Hosting Registration.
We are truly your website master!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan Dicstric, Ho Chi Minh City
Singapore office: 316 Tanglin Road, Block 316, Singapore
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
Thư viện template en
Thursday, 16 June 2016 00:00
Supermarket
OVERVIEW
E- supermarket has been a new popular type of supermarket over the past few years which was born due to the change in customers' behaviors. Your business can benefit from the growing popularity of online shopping with eCommerce platforms readily available for your eCommerce website
Magento - a great solution for online sales website. Magento is an open source applied in designing e-commerce website.
ExportHelp is proud to introduce you a SEO friendly website template with international standards and Fully Responsive technology support: Supermartket
DETAILED DESCRIPTION
I. Vertical Mega Menu display
Mega Menu will be more dynamic in a vertical display, in which allows you to show off the categories, banners, promotion videos and product items.
II. Fully responsive theme
With 100% responsive Magento theme like MegaMall, your customers can shop on the go and get the best out of your store.
III. Advanced-Search
Built-in Advanced Search feature helps your shopper quickly filter and search for their desired products within a chosen category.
IV. Off-canvas menu for Mobile
The must-have function for any responsive theme: Off-canvas menu. With this your shoppers can surf freely onn your site without getting lost of track.
ADDITIONAL EXTENSIONS
You may refer to these additional extensions in order to upgrade your website and equip it with the most updated tools and technologies
If you would like to build SEO friendly websites with world class standards and most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice.
Besides, you may refer to our other services: website management and development, SEO-Google Adwords consulting, CRM Application to Business, Google Apps, Email marketing-Newsletter campaign, Domain and Hosting Registration.
We are truly your website master!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan District, Ho Chi Minh City
Singapore office: 316 Tanglin Road, Block 316, Singapore
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
Thư viện template en
Thursday, 16 June 2016 00:00
Education
OVERVIEW
As the world become flater and more developed, education is no longer play a simple role of knowledge source for human being but becoming a real kind of service. People have a right to study in a most suitable environment and they definitely do it. To help institutes/ universities/ colleges/ vocational schools and other kinds of educational institution have a professional and effective way to approach target students, we - ExportHelp want to introduceJA University - a SEO friendly website template with fullyresponsive, which helps the company website display on any devices: computer, smartphone, tablet ..., it means that, your company will easily reach more customers if this technology is applied. Moreover, Education themed template which every institution will appreciate for its simplicity, clean design and professionalism.
DETAILED DESCRIPTION
There are two versions of JA University for you to choose, including:
JA University built upon JA's robust JAT3 2 Framework, it's responsive and fits all the web enabled devices and mobile browsers, and
JA University T3 which is built on the powerful T3 Framework and supporting RTL language layout with all the amazing features come along with it such as: ThemeMagic, Layout Configurations, Bootstrap
I. Fully responsive template
Joomla template for university and educational institution is 100% responsive, enables anyone to view your Joomla site not just beautifully on the extra wide screen but also equally stunning on tablets and mobile devices.
Responsive at a high level: Recognize whether the devices accessing is computer, tablet, or smartphone and automatically adjust the appropriate interface.
Automatically determines the resolution: Helps images and information display on mobile devices will not be distorted and keeps the access speed stable.
Friendly with search engines: A website with responsive technology will be identified easily and quickly by search engines and increase traffic.
II. 4 Menu styles
If you do not like the default Megamenu style, you can always go with Split, dropline or CSS menu style.
III. 8 Themes supported by default
Choose up to 8 color schemes for your JA University: Blue, Brown, Green, Grey, Iron, Purple, Teal and Violet.
IV. 4 Bonus pages
The site will not complete without these 4 gorgeous bonus pages. These goodies are packed in for free!
V. Specific style for K2 Blog
Get bored of the default Joomla content? You got K2 Component as your back.
VI. Inbuilt Google Fonts configuration
We love Google Fonts and the huge collection it holds. JA University is not an exception. You can easily configure any Google Fonts that you like, JA University supports them all.
VII. Inbuilt CSS and Javascript compression
Built in with CSS & Javascript at core, maximize your JA University performance. Make it fast, make it blast!
ADDITIONAL EXTENSIONS
You may refer to these additional extensions in order to upgrade your website and equip it with the most updated tools and technologies
If you would like to build SEO friendly websites with world class standards and most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice.
Besides, you may refer to our other services: website management and development, SEO-Google Adwords consulting, CRM Application to Business, Google Apps, Email marketing-Newsletter campaign, Domain and Hosting Registration.
We are truly your website master!
CONTACT US
Viet Nam office: 151 Dao Duy Anh Street, Phu Nhuan District, Ho Chi Minh City
Singapore office: 316 Tanglin Road, Block 316, Singapore
Hot line: (+84) 0938.53.15.88/ (+65) 83551210
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: exporthelp.vn/en
Published in
Thư viện template en
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About us
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Services
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Template store
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Contact