Thursday, 16 June 2016 00:00

Top 10 Reasons to Have A Business Website

A simple question, What is a website? In its bare form, a website is a single domain that consists of different web pages. We should all know that by now, but surprisingly what we don’t all know, is the benefits a website can provide for your business and its shocking to witness how many business don’t actually have a website or online presence!

If you have a business and don’t have a website, you are losing out on great opportunities for your business. A website itself can be used to accomplish many different marketing strategies to help your business grow.

Here are 10 possible reasons - 10 essential benefits- explaining why businesses should have a website:

blue jelly icon business signatureReason #10: You have more credibility by having an Internet presence in today’s age.

More and more people are looking for services and products on-line than every before. Peoples' habits are changing. People move to a new area and very often rely solely on the Internet to learn about the new area, research and find out who to go to for what.

blue jelly icon business signatureReason #9: Your website is always on call

Your website works for you 24-7 with no labor costs. Your website markets your business for you while you sleep. What more could you ask for? Hiring a 24 hour staff to answer the phone would cost thousands more a year, and be much less effective. Leaving a contact form on your site, allows potential customers to reach you at their convenience, and for you to get back to them at yours.

blue jelly icon business signatureReason #8: Potential customers can find your business online, any time, on any device.

Not too long ago, customers looking for your product or service would have to look you up on the Yellow Pages. Today, potential business is lost to other companies with detailed and easy to use websites, with a pleasant, eye catching design.

blue jelly icon business signatureReason #7: Marketing and social media on the Internet is much more cost effective than traditional marketing methods.

Imagine free advertising that can reach globally? In today’s online market, it’s entirely possible, starting with a homepage website, which can be expanded to social media sites.

blue jelly icon business signatureReason #6: You can see how many potential, or existing clients visit your page on the daily.

Using analytical tools, you can find out exactly how many visitors come through, how long they spend on your website, and which pages they are reading. The same cannot be said for print and tv spots. How often do you, yourself tune out when commercials are on? With the introduction of PVRs, Netflix, and the like, tv commercials are making their way into being a thing of the past.

blue jelly icon business signatureReason #5: A website increases the geographic range of your business.

If you are a small business, you rely on foot-traffic and referrals for your business. By leveraging the Internet, potential customers not within your immediate geographic area can also find your business. By utilizing online quoting and and potential shops, you can expand your business as far as you choose.

blue jelly icon business signatureReason #4: Is is easy to keep your customers updated.

You know how costly it can be to have to change product information or prices on all your catalogs, brochures, and marketing material. It’s much cheaper, easier, and faster to change all this information online.

blue jelly icon business signatureReason #3: Customer service can be handled on the website.

How many times do you hear the same questions over and over from different customers? As with any business, most customers have the same set of questions and concerns. By having an FAQ (Frequently Asked Questions) online, you can reduce customer service costs and save yourself time and money. You can provide more information than cannot be covered on a business card or flyer.

blue jelly icon business signatureReason #2: A website conveniences your customer.

Your customer can peruse your website at their own leisure. There’s no pressure to buy nor do they have to drive over to your place of business to find out about your offering.

blue jelly icon business signatureReason #1: A website address is easier to remember than a phone number.

The web address or URL (universal resource locator) of your website is most likely going to be infinitely easier to remember than the physical address of your business or your office phone number. That alone is reason enough to have a website.

So… why do I need a website?

Can you think of a couple of reasons why you shouldn’t? 

If you would like to build SEO friendly websites with world class standards and  most updated technologies- Fully Responsive- as well as enjoy one-stop service offered for you websites, please do not hesitate to contact us for more information and professional advice. 

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Published in Basic Knowledge